May Luncheon: Modern Communication with Randi Shade

Randi Shade

On May 16th we host Randi Shade for our monthly luncheon. She’s an extraordinary woman who has worked with Texas Governors Ann Richards and George W. Bush, serving as the founding executive director of the Texas Commission on Volunteerism and Community Service. She’s served on a variety of committees and boards, helping organizations all over Austin including the Association of Women in Technology-Austin, Austin Clean Energy Initiative, Austin Entrepreneurs Foundation, Central Texas Better Business Bureau, Foundation for Women’s Resources Committee of the Board, Greater Austin Chamber of  Commerce, Leadership Austin, OneStar Foundation, Sigma Delta Tau Sorority’s Texas Education Foundation, TexChange, Texas Hillel Foundation, UT Commission on 125, and the Volunteer Center (now Hands on Central Texas.) As you can see, she knows the value of good communication! Join us on on Wednesday to hear her view on modern communication.

AWC Austin: What do you consider to be your greatest career achievement?
RS: Hard to say for sure, but I am extremely proud of having launched AmeriCorps for Texas. I was the youngest person in the country to have the job I had at that time, and my leadership resulted in Texas being awarded more money for AmeriCorps programs than any state in the nation. That experience led me to each and every career achievement I’ve had since then, so I have to put it at the top of my list.

AWC Austin: Why is communication today an important part of any professional woman’s career?
RS: Communication is an important part of any career, and as far as I know, it always has been.

AWC Austin: Where do you think Austin will be in the next five to ten years? or Where/How do you see our city developing over the next five to ten years?
RS: Austin has always been a community that inspires new ideas and treasures the offbeat and the weird. Austin will continue to attract original thinkers and entrepreneurs, and be one of the most desirable places for people to live. People who lived in Austin before the 1980s will continue to lament growth and change and be nostalgic for the Austin they remember. The mythology of those bygone days and the trade-offs that come with growth and change are a huge part of what has created the Austin we have today. I expect that trend to continue. Growing pains will happen, and so will change — good and bad. It is part of being a vibrant place.

AWC Austin: What do you enjoy most about living in Austin?
RS: Ever since my first visit to Austin as a 10 year-old, I sensed an energy here that was right for me. Austin inspires my interest in learning new things, and it has been a great place to pursue entrepreneurial ventures and community involvement opportunities. Austin is laid-back yet success-oriented. It is beautiful and messy at the same time. I was once asked what inspires my style and I said — Austin — because Austin is part Hoffbrau and part Flemmings, and that’s me. I love that I have been able to have the life I have in Austin, and I am not sure I could have ever created the life I have if I had chosen to live some place else.

There’s still time to sign up for this months luncheon, so be sure to secure your spot today and we hope to see you this week!

 

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Learn How To Use Video to Market Your Business on May 9

As a business owner, telling your story is a critical part of growing your business. How can you make the best use of video to engage your clients and prospects, boost website traffic and improve conversions? Rubén Cantú, an award-winning filmmaker and founder of CORE Media Enterprises., will share tips on making video part of your marketing arsenal at the May 9th Freelance Austin program. You’ll learn:

  • how to design your own videos to connect and engage with your audience
  • what to shoot and how to shoot it
  • the best equipment to use
  • where to promote your video to market your company effectively

Rubén Cantú is a new media entrepreneur. From hosting his first radio show at the age of 14 to winning national awards for college television, Ruben has demonstrated a strong passion for media. Utilizing his entrepreneurship background and strong desire to create thought-provoking and empowering films, Ruben created his own production company, CORE Media Enterprises.

The company brings socially aware and underexposed issues to the forefront and draws from Ruben’s ten years of experience directing live television and producing large-scale media events.

We invite you to bring your lunch and join us and our partners Freelance Austin this Wednesday for our May program. This event is free for If you’re an AWC members and those who are registered with Freelance Austin.  All others: you may visit a FA meeting the first time free of charge. The annual supporter fee is only $35 for a year’s worth of programs.

Event Details:
12:15- Networking
12:30- 1:30 Programming
Ronald McDonald House
1315 Barbara Jordan Boulevard
Austin, TX  78723

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Save Now When You Join AWCAustin

moneyNow that you’ve attended our signature Banner Brunch, you’ve gotten a taste of the outstanding networking opportunities and programs AWC Austin offers. If you didn’t get a chance to come, we hope that you can join us in the future for an upcoming event.

AWC Austin membership confers many other excellent benefits, including automatic membership to Freelance Austin, with access to its networking opportunities and monthly programs. AWC Austin members also derive a wealth of personal and professional benefits from their membership. Each year we host a professional development workshop in the Fall, plus multiple opportunities to connect with communicators throughout the year at our monthly luncheons.

As if this weren’t enough, if you join AWC Austin between April 30 and May 15, the application fee is waived! This saves you 60 dollars off a new membership. All you have to do is email VP of Membership Recruitment Lisa Elmore at newmembers@awcaustin.org for your application. We hope to see you at an event soon!

Take advantage of this opportunity to join Austin’s elite of female communicators today!

Photo uploaded to Flickr Creative Commons.

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